People Development Experts
MyPrimer was conceived in 2012 and incorporated in 2014 by Chris Bruney, a seasoned professional with over 30 years of experience in Sales, Sales Management, Leadership, Sales Enablement and Coaching. With his extensive expertise, Chris has helped numerous individuals, teams, and organisations achieve remarkable performance improvements and significant growth in sales revenue. Through the application of proven sales methodology and practical knowledge gained throughout his career, Chris delivers impactful training and coaching interventions that consistently drive positive outcomes.
Our Approach: Driving Organisational Success
At MyPrimer, we believe in a simple yet powerful philosophy that drives business success. We understand the critical importance of aligning your people with your organisational goals and equipping them with the necessary skills to achieve them. Additionally, we recognise the crucial role of effective leadership in harnessing all available resources, including human talent, physical assets, and systems, to propel your organisation towards its goals.
To facilitate this transformative journey, we focus our attention on four cornerstones that underpin sales success. Through these pillars, we guarantee a significant shift in performance and behaviour or within your organisation:
(1) Sales Skills Assessment & Training: We assess the skills and capabilities of your sales team and provide targeted training programs to enhance their selling prowess. By addressing skill gaps and empowering your salesforce with the right tools, techniques, and strategies, we fuel their success.
(2) Sales Performance Coaching: Our expert coaches work closely with your sales professionals to unlock their full potential. Through personalised coaching sessions, we provide guidance, support, and accountability, enabling your team members to elevate their performance to new heights.
(3) Leadership Development: Effective leadership is vital for aligning and mobilising your entire organisation towards shared goals. Our leadership development programs empower your managers with the necessary skills and capabilities to inspire, motivate, and lead their teams to success.
(4) Sales Methodology & Systems: We help optimise your sales processes, methodologies, and systems, ensuring they are tailored to your unique business requirements. By implementing effective sales methodologies and leveraging the right systems and tools, we enhance overall sales performance and drive sustainable growth.
To measure and track progress, we rely on data analysis, and interviews with key stakeholders to solicit their views. Based on this information , we collaborate with you to develop a strategy and communicate actionable steps to drive improvement and achieve desired outcomes.
Join us on this transformative journey to unlock the full potential of your organisation. Together, we will propel your sales success, cultivate effective leadership, and drive sustainable growth.
